MUSEUMS & LIBRARIES TRAFFIC ANALYTICS
Capture data from almost any source to make business decisions easier and more relevant from a simple to use cloud-based business intelligence tool.
UNDERSTAND THE BIG DATA
Quickly gain insights into the portfolio and create action points in real-time. Big data is shaping the customer experience forever.
CUSTOMIZED REPORTING
Create incisive reports relevant to your site or group of sites, view the business’s key performance areas and compare against targets.
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MEASURE THE OPPORTUNITY
Capture customer traffic data; understand what your true opportunities are, and how it changes throughout the day/week and how changes in exhibits influence it.
DELIVERING TRUE NUMBERS
Many museums and libraries underestimate how popular they are, often reporting figures far under the actual; often losing out on available grants.
INCREASE ADD ON SALES
When you understand your busy times and when they occur, you can increase sales by offering additional services such as a gift shop or café during peak hours.
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MEASURING CUSTOMER TRAFFIC IS JUST THE BEGINING
Whether your museum or library is a small stand alone library or part of a large university museum, understanding the opportunities and pinch points are vital to managing your services and exhibits. With over 15 years of experience, CountWise continues to work with many of the world’s leading museums and libraries, including the world renowned Bodleian in Oxford England, advising and helping them deliver great service and administration.
From gaining a clear and concise understanding of your venue on an hour by hour bases, that includes, associate deployment that meets your customer needs and reduces frustration. To monitoring queueing behavior, that reduces venue abandonment.
Our clients have benefited from our knowledge and we are only too happy to share our experiences to help other understand the opportunities and gain a quick return on their investment.
Many of our clients and partners have reported increases in numbers over and above their previous reporting solution and these new accurate numbers have helped many secure increased grant values.
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DEVELOP BETTER VISITOR RELATIONSHIPS THROUGH ATTRACTION INTELLIGENCE By Answering A Few Questions:
- What is my attractions traffic and what is the arrival rate?
- How accurate are my attraction intelligence numbers?
- How long do customers spend at an exhibit or zone?
- What is my staff to customer ratio, “both security & attendee's”?
- What is the average & maximum queuing time in any period of the day?
- How many people abandoned the queue before reaching the front?
- How much staff do I need on hand to deliver a positive customer experience?
- How often in any period have KPI’s been exceeded (greater than X people in a queue)?
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